ecommerce

How to Boost Your Profits from eBay Auctions26 March 2012

If you choose the items you sell wisely, you have a chance to make a good profit on anything you list on an eBay auction.

Your auction's headline has a lot to do with getting potential buyers to bid on your item. Make sure the headline of your auction is effective and clearly describes your offer.

Your headline is what buyers looking through listings on eBay will see first. Ideally, you want to inform potential bidders about the most impressive quality of your product in the headline. You can't properly optimize your auction if you don't have a great headline.

Buyers rely a great deal on photos when they study auction listings, so make sure you use clear and natural looking ones for the items you list. It's better to take a picture of the actual item in your possession rather than one the manufacturer posted online, as this makes your auction look more personal and honest. Anyone buying your product would want to get the "feel" of it before investing any money, and having the right kind of photograph can bring in a world of difference to your auction and help you get more bids.

So as long as you're going to list your items on eBay (or any auction site), you may as well do everything you can to optimize your auction so you can get the maximum returns for your efforts. It will be hard to get the most from your auctions and profit as much as possible if you don't take the time to optimize them. The time and effort it takes to improve your auctions is well worth it.

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PayPal plans to enter the online payment market in China and India21 March 2012

eBay's PayPal plan to enter the online payment market in China and India. This is one of the major initiatives was taken to PayPal in the Asian region.

Businesses in India and China are currently using the PayPal service for overseas cross-border payments. However, PayPal online payment services provided the service these two internal countries.

PayPal spokesman Dickson Seow said on Monday that we are currently in China to apply for domestic pay license and apply for this license will be in India. He added that the company is unclear what time able to obtain a license.

These two markets were in China and India, China has a greater online market. According to the China Internet Network Information Center, China has had 193 million users of electronic commerce.

In China, PayPal may had the fierce competition with the Chinese e-commerce giant Alipay of Alibaba. Alibaba and eBay have been launched in the C2C e-commerce competition in China joint ventures.

According to Analysys International data show that, Alipay accounts for China's online third party payment market share is 46.9%. In the fourth quarter of 2011, the total transaction amount of third-party payment market in China reached 738.6 billion yuan.

Analysys International analyst Zhang Meng said the Internet if PayPal focus on China's online payment market, the competition is very fierce.

However, the PayPal payment service license provided by the Chinese government that will also face difficulties. The Chinese government requires all online payment service, non-financial institutions must be Chinese-owned companies, including Alibaba, Yahoo Japan, Softbank shareholders are forced to PayPal stripping as an independent company. The Paypal service company had enter into the China market will face the big challenge in the E-commerce, the new concept of the payment we will use in some days. And we hope the new payment service will have the good beginning, and the India will be the large market for the payment service.

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eBay History in Short19 February 2012

Pierre Omidyar, who recently graduated with a degree in Computer Science and had started up his own company, was chatting with his girlfriend, a collector of Pez candy dispensers, about the difficulty of finding fellow Pez dispenser collectors she could trade with. Pierre, in his wisdom, got to work programming an online trading post. What he built would eventually evolve into eBay, the world's first online auction.

Or, at least, that's the corporate line the marketing boys came up with. It does make for a great story, and chances are there is a lot of truth to it, although certainly with a marketing twist. However, why Pierre started the online auction revolution isn't important. What's important is that it changed the World Wide Web, and the world, forever.

That first software program would eventually become AuctionWeb, the first online auction. Pierre would go on to be the first online auction seller after listing a non-working laser pointer which, astonishingly, sold for $15.

Initially, sellers were allowed to list items for free. But when supporting AuctionWeb's users became too overwhelming, Pierre decided to start charging 10 cents to list an item in the hopes it would thin out the herd. In fact, it did nothing to reduce the number of sellers. Instead, listings continued to grow. Rumor has it that some sellers would snail mail Pierre a dime taped to a postcard in order to pay for their listing.

Eventually the time to get some serious brains behind the brawn came. Jeff Skoll, a Stanford MBA, was brought on board in 1996. Later, Jim "Griff" Griffith, a struggling artist and regular helper at the user-supported AuctionWeb, received a call from Pierre and Jeff with an offer to become eBay's first customer support employee. That call, Jim would later recall, probably saved his life as he was in the midst of contemplating suicide when his phone rang.

AuctionWeb would later become eBay (which some say is a reference to Echo Bay, the name of Pierre's consulting firm at the time) and Harvard MBA and former Hasbro executive Meg Whitman would soon join the rapidly growing ship. Under Meg Whitman's leadership, eBay's growth was exponential. Early employees, thanks to stock options, became millionaires while executives became billionaires.

Employees weren't the only ones to strike it rich. The online auction giant became the platform that would support thousands of entrepreneurs who would make a full-time income, some of them hauling in six figures per month.

As with all things successful, several companies have tried to emulate eBay's incredible story of prosperity, with most of them falling by the wayside. Through it all, eBay remains the largest and most successful online auction, and still the #1 platform for beginning "netpreneurs" to get their start.

Stuart Lisonbee is a former eBay employee and PowerSeller. His free eBay eBook, Secrets of an eBay PowerSeller, helps entrepreneurs make money on eBay by teaching the strategies he used to sell over 10,000 items in 18 months using wholesalers and dropshippers.

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